Mercedes Benz offered Lewis Hamilton $100 million for two years and he turned it down. Hamilton wanted an ambassadorial role, but Mercedes refused. BIG MISTAKE! Ferrari offered to invest $446 million into Hamilton and his foundations, such as the Mission44 initiative AND offered him an ambassadorial role. Upon Sir Lewis Hamilton's signing, the Ferrari stock increased by 10% which added $10 billion to Ferrari’s market cap. KNOW YOUR WORTH!